How We Helped a Local Convenience Store Go From 153 to 2,000 Followers in 7 Months (Live SMMA Sales Call Breakdown)
A behind-the-scenes look at how we closed a convenience store client and helped them explode their Facebook engagement, reach, and revenue. Includes a live sales call, content strategy breakdown, and the exact steps we use to grow local businesses.
Zues Ordaz
How We Helped a Local Convenience Store Go From 153 to 2,000 Followers in 7 Months (Live SMMA Sales Call Breakdown)
Growing a small business in a small town requires more than posting random “We’re open 9–5” graphics and hoping for the best.
In this blog, I’m breaking down a real live sales call with a convenience store owner — the exact conversation that led to a long-term client partnership, 7 months of results, and a massive increase in their local presence.
You can watch the full video below for the uncut call, strategy breakdown, and results.
👉 Watch the Full Sales Call & Strategy Breakdown Here:
(Embed the YouTube video — not just a thumbnail. Embedding boosts SEO, session time, and increases conversions.)
The Client’s Starting Point: 153 Followers & No Content Strategy
When we first spoke, their Facebook page had:
153 followers
Low engagement
No real content strategy
No visuals that reflected the energy of their store
No ads manager setup
Zero viral potential
They were a perfect example of what I tell small business owners all the time:
“You don’t need more posts — you need the right posts.”
Our Strategy: Viral Organic Content + Strategic Paid Distribution
Every client is different, but the framework stays the same:
1. High-Impact Visuals (Not Generic Graphics)
We shot & posted content showing:
Tacos
Mangonadas
Snacks
Real in-store moments
Local culture
Customer interactions
People don’t share logos. They share feelings.
2. Posts Designed to Trigger Engagement
Every piece of content had a purpose:
Comments
Tags
Shares
Curiosity
Conversation
When your content stops the scroll → Facebook pushes it.
3. Pair Organic Virality With Paid Ads
We didn’t randomly boost posts.
We targeted the right demographics within a limited radius around the store.
Local businesses win when the right 2,000 people engage — not when a random 20,000 do.
The Results (6–7 Months Later)
After implementing our system:
Follower count grew from 153 → nearly 2,000
Multiple posts hit 1,000+ reactions
Several posts reached hundreds of shares
One campaign generated nearly 500,000 views
Foot traffic increased
Word-of-mouth improved
Monthly revenue stabilized and grew
All from creating real content, not generic “flier” posts.
This is why my agency keeps winning with local clients — because we don’t guess.
We follow data, emotion, trends, and what works in the real world.
Why I Don’t Over-Promise in Sales Calls
In the video, you’ll notice something important:
I never promise numbers.
Instead, I set realistic expectations and focus on what I can control:
Content quality
Engagement strategy
Paid ad targeting
Organic amplification
Storytelling
Consistency
Results will always depend on:
Reputation
Product quality
Customer service
Local competition
How serious the owner is about execution
That honesty is why I close clients consistently — and why they stay.
Sponsored Insight: How I Get Paid Globally Using Airwallex
A lot of people ask:
“Zues, how do you work with clients around the world from a small town?”
I break it down inside the video, but here’s the tool I use:
👉 Try Airwallex for your global business: https://airwallex.sjv.io/aO0LrY
Airwallex helps me:
Receive international payments
Pay team members
Avoid FX fees
Get fast payouts
Run a global marketing business from Minnesota
If you’re an agency owner, freelancer, creator, or small business working across borders — Airwallex is a must-have.
If You Want Similar Marketing Results for Your Local Business…
We’ve built this system for:
Grocery stores
Restaurants
Beauty salons
Roofing companies
Boutiques
Contractors
Barbershops
Retail shops
…and dozens more.
If you want us to take over your local marketing and build something sustainable — not just temporary — fill out the form below and we’ll reach out.
👉 Contact New Gen Marketing Company
We’ll help you:
Grow your local brand
Increase in-store foot traffic
Improve engagement
Create better content
Run profitable ads
Build long-term visibility
Even if your town is small.
Even if your audience is niche.
Even if you’ve tried agencies before and got burned.
"The best investment you can make is in your own business."
Partner with us to maximize your potential and profits!
Zues Ordaz
CEO New Gen Marketing Company
Complete the form, and let's discuss how we can work together to achieve outstanding results! 📲
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